Drugstore Makeup Eye Look 12/10

Everything is here except the ELF $1 lashes

Everything is here except the ELF $1 lashes

In the beauty blogger world, there seems to be a division. There are those who are convinced  that you can only get a good look by using mid to high end products, and there are those people who swear by drugstore only products. There are blogs devoted to both and bloggers who make very convincing arguments for both sides.

And…then there are people like me (it’d figure I’m the weird one, right?) I have favorites  at the drugstore, but admittedly most of my collection is mid to high end makeup. I seem to get better results from at least mid end makeup (as an example, those are usually considered companies like MAC, Benefit, Urban Decay, etc.) But… I do have a few things I swear by from drugstore brands, so just to prove that I’m not a total brand snob, I decided to throw together a look using only drugstore/Target products (one item is from Sonia Kashuk and her line is only at Target).

I used everything in the picture and I’ll list it below. I also found it REALLY hard, because there are just some things I haven’t found a good dupe for in a drugstore product.

So in the picture we have:

Rimmel Fix & Perfect Pro Primer

Cover Girl Ready Set Gorgeous foundation in 110

Maybelline Instant Age Rewind Dark Circle Eraser in Illuminate

Milani Baked Blush in Luminoso

Maybelline Color Tattoo in Tough As Taupe

Maybelline MasterDrama Eye Studio eye kohl in Midnight Master

Sonia Kashuk quad in Bronze Sands (which I just now realized wasn’t in the pic either, oops!)

Maybelline Colossal Volume Express Waterproof Mascara in Glam Black

Maybelline Dream Lumi Concealer in Radiant (for highlighting)

NYX lipliner in Nude

NYX Butter Gloss in Tiramisu

L’Oreal lipstick in Fairest Nude

I also used a set of $1 ELF falsies and Duo Dark eyelash glue

A lot of the products I’m not entirely sold on (and I’ll get to why later) but in sticking with the “drugstore only” theme, I got creative. I used the primer for both face and eyes, because my normal eye primer is from NARS and you can get it at Sephora or http://www.narscosmetics.com. I’ve heard NYX makes a good dupe for it, so it’s on my list to try soon, but I don’t have it yet. My most favorite highliter ever is by BECCA and only available online, or Sephora/Ulta, so I just decided to bust out an old concealer from Maybelline that I liked well enough and I’m trying to use up.

This is the EOTD (Eye of the Day) look I came up with, a daytime smoky eye with taupes and browns, pretty work appropriate (especially if you remove the falsies). First pic is just with regular mascara, second is with the falsies added on.





This is generally the kind of look I like so I was pretty pleased with how the eyes turned out, but… not sure I like a few of the products. The ELF lashes are usually meh (I use them as my practice ones, because they’re not very realistic) but with Duo adhesive they work ok. These ones must’ve been duds, however, because they would NOT stay glued on. So weird. Oh well. I took them off after the pics anyway.

The Rimmel primer is new (I just picked it up today when I went on a formula run) so I have to give it more tries before I wash my hands of it, but if you look on the tube it states it minimized pores (um NOPE, you could still park a Buick in mine), fills in lines  (nope, they’re still there), and lasts for a long time. Eh, my foundation was still visible on my cheeks 4 hours later but needed touch ups on my T zone. Not too happy with that. The Tough as Taupe I had high expectations for, because I LOVE the Color Tattoo line, but it was difficult to work with. It was tough to blend and I had to build up about 2-3 layers in spots to get it to work. Maybe it was user error, but I used a Real Techniques dense crease brush (which has even made some of my Wet n Wild shadows look good before!) so I doubt that was it. I just used the matte brown in the Sonia Kashuk quad to blend the taupe up and past the crease for contrast and left it alone.

The Maybelline Lumi concealer I used for a highlight and it actually worked pretty well (which is good, because it’s only passable as a concealer) while the Maybelline Instant Age Rewind Dark Circle Eraser in Illuminate did an ok job but I had to work with it a lot. Luckily I am queen of the dark undereye circles so I have been using concealers since I was like 16. I have 11 billion concealer brushes and get the color theory behind it (i.e. use a salmon or peach toned concealer to deal with blue or purple based circles, or a yellow/white concealer to cancel out lighter circles), coupled with really dry skin, so I’m used to having to blend concealers a LOT. It seemed to stick to the fine lines under my eyes a bit much and even though I set it with the Bobbi Brown concealer powder, I could see it settling into lines an hour later. In pictures, though, it looks amazing- nice and bright and provided a nice contrast with my contouring. I had to contour with the blush since my two favorite contour products are from Anastasia Beverly Hills (her eye shadow in Bengal and the contour powder in Fawn are both AMAZING for contouring) and I have no idea what can be used from the drugstore for that.

My eyebrows I just left alone, because I have no idea what to use from the drugstore for that- I probably could’ve used the same eyeshadow from Sonia Kashuk that I used to blend out the taupe into the crease but that’s ok.

The eyeliner, concealer, and primer all came from Youtuber recommendations so I’ll work through them a bit more and see if I still feel the same here in a week or two, but right now I’m ambivalent. I missed some of my higher end products (just because they’re easier to use, honestly).

But at least I proved to myself that it IS possible to get a cute look from drugstore products. I’m thinking about making this a regular thing and trying at least once a week to do an “all drugstore” day look.

Anyone have any good recommendations for drugstore products that you like or have had good luck using?



  1. Emily says:

    I’ve had good luck with drugstore foundation and Cover Girl’s BB cream and I will use drugstore mascara, but I despise drugstore eye shadow. Nothing seems to last or be very pigmented, even using a primer. It’s a huge waste of money for me and I won’t buy it anymore. Good thing my Too Faced palettes last foreverrr. I also have very pigmented lips like you talk about in another post and therefore have bad luck with drugstore lipsticks usually too. I haven’t had the opportunity to experiment with many higher end brands yet though.

    • Heather S says:

      I love Too Faced’s palettes! I have the Romantic Eye, Naked At Night, and Summer Eye ones, and I’m debating if I want to get the new Semi-Sweet Chocolate Bar palette. I also adore Makeup Geek shadows. It’s an online only company but their refill pans are $6 each and AMAZING. They practically blend themselves!

      I actually really like the Cover Girl Outrageous for the price. My favorite foundations are made by Makeup For Ever and NARS but yeah, it’s not like I have $40+ just sitting around all the time to buy those.

    • Heather S says:

      I can only use Erase Paste if I apply it lightly with a sponge, wait for it to soak in, then put a yellowish powder over it. It still creases on me after a few hours though :( I tried Benefit Boing, too, and that was worse for me :/

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